Monday, March 19, 2012

PUMA Motorsport: Red Cube Launch @Pavilion KL

This March 2012, is the month for 2012 Malaysian F1 Grand Prix and the Global Sports Lifestyle brand PUMA is all set to celebrate F1 Grand Prix in style with an exciting campaign dubbed the Puma Motorsports Red Cube
I was invited to attend the Puma Motorsports Red Cube launch before my trip.
Me with our National goalkeeper Khairul Fahmi Che Mat @Puma Motorsports Red Cube launch.
Puma Motorsports Red Cube
@Level 3, Pavilion, Kuala Lumpur 
From 7 March - 25 March 2012 
The Puma Motorsports Red Cube is part of a regional initiative to promote the thrilling new PUMA Motorsport Collection and it is the biggest pop-up store attraction located at the bustling walkway.
The Red Cube’s built-up dimensions measuring 28ft (width) x 10ft (height) x 50ft (length).
The Red Cube showcase the latest Puma Motorsport collections that are branded with the stylish new Ferrari Shield emblem, with merchandise ranging from apparels, footwear, bags, accessories and watches. 
Opening by Jin from hitz.fm, the emcee for Puma Motorsports Red Cube launch followed by  a PUMA Motorsport Fashion Show.
FERRARI HOODED SWEAT JACKET
(RM329)
  • Made of 80% Cotton, 20% Polyester and French Terry. 
  • Styled with Ferrari Shield logo highly glossy print with embroidered/pigment printed outline, Puma Cat Logo embroidery, Ferrari Woven Badge and Italian flag rivet.
  • Colours: Black and Rosso Corsa.
  • Sizes: XS – XXL

"The PUMA Red Cube is truly a sight and event not to missed. We at Puma are very excited to be bringing this regional initiative to Pavilion in Kuala Lumpur this March and will also be running a number of fun and exciting promotions, contests and events concurrently, including giving visitors the chance to win race passes for the Malaysian F1 Grand Prix,” said Gabriel Yap, Head of Marketing for PUMA Malaysia.
FERRARI LOGO TEE
(RM139)
  • Made of 100% Organic Cotton and Single Jersey. 
  • Styled with Ferrari Shield logo, Puma Cat Logo embroidery, Ferrari Woven Badge and Italian flag rivet.
  • Colours: Black, Rosso Corsa and medium Grey Heater
  • Sizes: XS – XXL
 FERRARI SWEAT JACKET
(RM299)
  • Made of 80% Cotton, 20% Polyester and French Terry. 
  • Styled with Ferrari Shield Graphic solicon badge surrounded by checkered embroidery, Puma Cat Logo embroidery, Ferrari Woven Badge and Italian flag rivet. 
  • Colours: Rosso Corsa and medium Grey Heater 
  • Sizes: XS – XXL
PUMA DRIFT CAT 4 SF
(RM 339)
  • The ideal footwear for Motorsports enthusiasts.
  • Upper: Full grain leather with tumbled synthetic formstrip and mesh collar. 
  • Midsole: Molded EVA. 
  • Outsole: Rubber with EVA windows and rounded driver’s deel. 
  • Colours: Rosso Corsa White-Black 
  • Sizes: UK 3-11, 12-13
PUMA Timepiece Collection.
Red Cube PUMA Promotions
  • Visitors who purchase items worth RM500 and above in the Red Cube will not only receive a limited edition PUMA umbrella, but will also be in the running to win two passes to the Malaysian F1 Grand Prix from 23 – 25 March at the Sepang International Circuit. 
  • Customers will also receive a free mystery gift with every pair Puma motorsport footwear purchased. 
Head on down to the PUMA Red Cube at the Pavilion any time from now until 25 March and you could just be lucky enough to catch a host of PUMA celebrity friends, such as national goalkeeper Khairul Fahmi Che Mat, radio DJ Phat Fabes, race car driver Fairuz Fauzy, actor Zain Saidin, TV Host Jay Menon and Musician-cum-actor Dennis Lau, among others.
For more information on this PUMA products, please visit

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