Last Friday, PETRONAS held the PETRONAS Switch for XTRA Road Challenge Finale Party at
rooftop G-Tower Hotel, KL. It was a fun and awesome PETRONAS party!
Let me share with you a little
about the Switch for XTRA Road Challenge.
PETRONAS Dagangan Bhd (PDB) recently crowned Faizal FBI and his supporting team as
the winners of the Switch for XTRA Road Challenge, contending against other
celebrities such as Awal Ashaari, Scha Alyahya and Hanis Zalikha. Switch for
XTRA Road Challenge contest was conducted on the Petronas Brands Facebook Fan page
and the 3 months campaign saw selected fans and celebrities nationwide for
competing against each other to complete the assigned challenges. Throughout
the challenge, the stars diligently provided real-time updates via videos and
journals which were posted through social media using the #Switch4XTRA Road
Challenge hashtag
to keep their followers informed of their progress.
Team FBI whose challenges included
them having to drive down to Johor and convince the public to perform an
exercise routine, received the most support online, and thus rendering their
team winners. They were presented with prizes worth RM10,000 during the prize-
giving ceremony.
Speaking at the event, PETRONAS Dagangan Bhd head of retail
business Akbar Md Thayoob said that the company emphasized customer engagement
and rewarded its customers.
"To show our appreciation, we have sought out avenues to organize
programmes such as the Switch for XTRA
Road Challenge to bring our customers and fans
closer to us. It is important for us to know that as we grow from strength to
strength, our customers and fans benefit similarly from our success," he said.
Besides that, the four winners were also awarded a RM100 Petronas Gift card each in this category.
Besides that, the four winners were also awarded a RM100 Petronas Gift card each in this category.
A photo of the Switch for XTRA Road Challenge participants
together with PETRONAS Dagangan Bhd’s management
team.
Members of media and bloggers also won some awesome prizes
during this finale party!
PETRONAS Dagangan Bhd also
announced the return of its PETRONAS Coffee Break campaign during the
prize-giving ceremony. The PETRONAS Coffee Break campaign is back in
conjunction with the Chinese New Year balik kampung exodus.
There are two phrases for
the PETRONAS Coffee Break campaign:
1st phase: Between Feb 7
and 9
2nd phase: Between Feb 15
and 17
Great news is during this
festive period, free coffee and other refreshments will be served to motorists
who stop by at any of the 33 participating PETRONAS stations situated along the
highways and major trunk roads across Malaysia.
So guys,
very obviously, what else are you waiting for???
It's time to Switch for XTRA Performance, XTRA mileage and XTRA power.
Switch to PETRONAS PRIMAX 95 XTRA now!!!
0 comments:
Post a Comment