Just a week before Raya celebrations, PETRONAS launched the Raya,
Merdeka and Malaysia Day Campaign @Galeri Petronas.
This launched event
was attended by members of media and guests.
Do you agree with
this?
PETRONAS’
festive TV commercials have always celebrated Malaysia’s unique cultural heritage
and the common values that unite and bring all Malaysians together -- told in a
short, easily relatable yet meaningful story form.
Every
every year during festive seasons, I’m looking forward to PETRONAS’ festive TV
commercials. :)
Speech by Dato Mohammad Medan Abdullah,
Senior General Manager, Group Corporate Affairs Division of PETRONAS during the
Raya, Merdeka and Malaysia Day Campaign.
In his speech, he said “This festive season, we want to pay
tribute to all who are out there serving our beloved nation – especially our
own staff. Despite the challenges they face, they adapt quickly to the
environment they are in and take everything in their stride. That’s the spirit
that should be nurtured, admired, celebrated and emulated.
“As human beings, sometimes we do not realise the good
thing that we have until it is taken away from us. In this instance, it’s only
when we live in another country that we realise just how wonderful our own
country is. It’s also about self-discovery, of realising what really matters in
life, and about what we have and can offer to others.”
Presented to members
of media and guests the
PETRONAS
heart-warming advertisements during this festive season
Strangers
The
film Strangers focuses on its main character Erman, a young
PETRONAS engineer based in Central Asia.
His story begins when he is unable to return
home to spend Hari Raya with his family, but his true journey begins when his
path crosses that of a local boy, Jeyhun.
Not merely about exploration and adventure, the film is
also about a journey of self-discovery.
Every
step of the way brings Erman closer to realising his true potential,
reimagining his energy to contribute to the world he lives in, and discovering
his inner strength to make a difference to those around him.
More screen shots for
the PETRONAS heart-warming short film……
Following its debut on PETRONAS’ YouTube page on 6th August,
the web film received an overwhelming response from Malaysians across the
globe, most notably from those who are away from home, who feel that there
really is no place like home.
Among the comments received are:
“Every
year during Ramadan or any festive celebrations, I always look forward to
PETRONAS short films/TVCs. And this year, they make my heart smile again.”
“This
is so beautiful. Two thumbs up and a high five.”
“Thanks,
PETRONAS. This video makes us more appreciative of our country and taught us
about the meaning of life.”
“Best
Ramadan/Aidil Fitri short film/commercial of all time. Managed to make me
smile, laugh and cry all at the same time. Truly beautiful!”
Another comment which succinctly encapsulates the sentiment
of the viewers is: “Proud to be Malaysian.”
There is also a nice twist to the film is the interviews
with real PETRONAS’ employees stationed overseas. Unscripted and spontaneous,
the interviews reveal how being away from home strengthens their love and
appreciation of Malaysia.
Dato Mohammad Medan Abdullah, Senior
General Manager, Group Corporate Affairs Division of PETRONAS officiated the I Art You Malaysia Exhibition by painting a colourful I Art You Malaysia piece
of art during the Raya, Merdeka and Malaysia Day Campaign.
Dato Mohammad Medan Abdullah, Senior General Manager, Group
Corporate Affairs Division of PETRONAS with his painting.
In addition to the web film, PETRONAS has also lined up a
series of other programmes to bring Malaysians from all walks of life together
to celebrate the three occasions.
Among the activities
include:
1.) I Art You Malaysia Exhibition
This programme brought together close to 240 schoolchildren
from both Peninsular and East Malaysia who produced their personal impressions
of what they love about Malaysia
or things that are typically Malaysian. All artworks will be exhibited at the
Galeri PETRONAS from 14 August to 30
September 2012.
240 pieces of art work of schoolchildren from both
Peninsular and East Malaysia.
2.)
Items
- PETRONAS
is also producing 100,000 hand flags that will be handed over to the
Ministry of Information, Communication and Culture.
- Non-woven
bags will also be distributed among the masses to support their commitment
to environmental stewardship including reducing carbon footprint and
conducting business in a socially and environmentally responsible manner.
- These
non-woven bags will be distributed via PETRONAS service stations
nationwide from 15 August to 16
September- with a minimum purchase of RM 30 from our station or Mesra
Stores.
- PETRONAS
has also allocated 15,000 bags to be given away at selected toll plaza.
3.) Sentuhan Kasih Ramadan PETRONAS
This
is one of PETRONAS’ signature CSR programme that aims to give back to the
underprivileged members of the society and at the same time promote the spirit
of giving and volunteerism among PETRONAS’ staff.
This
year over 100 staff, PETRONAS Facebook fans and bloggers brought the festive
joy to the Orang Asli settlement in Bukit Kala, Gombak. In a gotong-royong
spirit, they cleaned the river along the Bukit Kala vicinity, refurbished three
major bridges in the area, prepared a kenduri for close to 1,500 villagers and
contributed food hampers to over 180 families. In turn, the Orang Asli villagers
taught PETRONAS’ staff, Facebook fans and bloggers a thing or two on their
culture. This included the demonstration of their traditional cooking method
and sumpit blowing.
A photo me with Mei
Sze.
Remember to visit the I Art You Malaysia Exhibition
PETRONAS Planting Tomorrow: Imbak Canyon Area Conservation Partnership with Yayasan Sabah
PETRONAS Planting Tomorrow: I Art You Malaysia
You can also view
behind the scene
photos at this link:
