Launch of Max Factor in Malaysia

On Tuesday, 26 October 2010 , I was invited by Jess to go with her and Camie to the official launch of Max Factor in Luna Bar, Menara Panglobal. I was really excited to attend the Max Factor launch.

Max Factor, this name has become synonymous with beauty and fashion to many women in the world since its official founding in 1909 by Mr Max Factor. In this year 2010, Max Factor was officially launch in Malaysia as the 75th market worldwide. It is a brand of Procter & Gamble and is distributed locally by StarAsia Malaysia.

The Max Factor Key Dates

The event was started late due to the rain. Before the event start, I had a chance to try out their latest mascara - Max Factor's False Lash Effect Mascara. I ended had a mini makeover by Jessie, the counter manager from Lot 10.

This event was hosted by the beautiful Belinda Chee.

The talented violinist, Denise Lau was one of the performer on that night.

Max Factor Showcase by six beautiful and confident ladies. They are Mizz Nina, Melissa Indot , Jay Menon, (the Mix FM DJ), Intan Noorbaizura (the Senior Producer from NTV7 The Breakfast Show), Felicia Chin (From Hot Magazine) and Azniza Anuwi (the winner from MSN Life & Style Max Factor Contest). The wardrobe of this runway showcase was sponsored by JASPAL.

Winnie Loo, the Chief Creative Director of A Cut Above was selected as the make-up artist for Max Factor. She explained the different make-up styles and colour on Mizz Nina, Melissa Indot and Jay Menon.

Winnie Loo shared her make-up tips with a live demo on 2010 winner of Miss Universe Malaysia, Nardine Ann.

The official launch of Max Factor False Lash Effect by VIPs.

From left to right: Winnie Loo, Mizz Nina, Fabio Stefani (Max Factor Director for Asia), Julia Wong (General Manager, StarAsia Malaysia), Noe Saglio (Chief Operating Officer, StarAsia Group), Melissa Indot and Jay Menon.

A projection of Max Factor was held on Menara Kuala Lumpur as a canvas. We were spellbound with the laser and light projection on the KL Tower which embodied the False Lash Effect Mascara.

Winnie loo was interviewed by JMAGZ.

With Xavier, Jess and Camie

With Jess. Thanks for the invitations to this awesome event!

(Photo from Jess Lee)

With Camie

Max Factor is currently available at:

Parkson Sunway Pyramid, Isetan Lot 10 and Metrojaya The Curve.